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STATE OF THE ART

* STATE OF THE ART

BRANDING

WAYFINDING

TYPOGRAPHY

MOCKUPS

STATE OF THE ART

The goal of this assignment was to design an engaging exhibit that showcases the innovative spirit of modern art. To achieve this, I developed a cohesive visual identity that spanned the exhibit lockup, merchandise, and overall presentation. Drawing inspiration from the colors in the artwork itself, I created corresponding merchandise and advertisements that aimed to reflect the bold, contemporary essence of the pieces on display. The result was a unified design that enhanced the modern feel of the artwork and engaged visitors in a dynamic way.